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Casa Europa Mexico is a cultural organization based in San Miguel de Allende dedicated to promoting the arts and cultural exchange. Its mission is to serve as a bridge between Mexico and the world, offering a space where concerts, exhibitions, lectures, and activities that celebrate artistic and intellectual diversity converge. With a cosmopolitan approach, Casa Europa has established itself as a reference point for local residents and foreign visitors seeking high-level cultural experiences.
Company
House Europe Mexico
Service provided
Virtual store
Year
2021
The objective:
The objective of Casa Europa Mexico was to have a digital platform that clearly and attractively communicated its cultural agenda, facilitated the dissemination of events, and brought the artistic experience closer to a wider audience. Additionally, it sought to reinforce its role as a meeting point between the foreign community and the cultural wealth of Mexico.
The challenge:
One of the biggest challenges was designing a digital space that conveyed the elegance and relevance of their cultural work while being practical and accessible for users of different nationalities and ages. A clear calendar system, options for event registration, and a visual experience that reflected the artistic quality that characterizes Casa Europa Mexico needed to be integrated.
The results:
The implementation of their website allowed Casa Europa Mexico to expand the reach of its cultural activities and improve communication with its audience. Nowadays, residents and visitors can easily check the schedule, register for events, and discover new opportunities to enjoy art and culture. Thanks to this modernization, the organization has strengthened its role as a cultural reference in San Miguel de Allende, consolidating ties between Mexico and the international community.
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